Put the finishing touches on your Main Character’s Leap of Faith.

The Writers Store

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There are times when writing can inspire such strong emotions that you find yourself becoming critical or overly clever. While it may sound or look good to you and a few people who know you, it may not always have the same kind of reception with the rest of your audience. By using a tone of writing carelessly, you might not get the kind of results you want. Here are reasons why you should avoid being clever and critical just to write copy and how to improve your writing instead:

Being overly clever is seen as arrogance

You’ve probably come across writers who try too hard to impress their audience. You will agree that they often seem condescending and annoying. The reader’s usual reaction is often, ‘What, does this writer think I’m dumb?’

By being too clever, you’ll alienate your audience, who won’t be too pleased at being subjected to a write-up that seems to insinuate that they are ignorant. Instead, speak to them the way you would to a respected colleague and don’t simply assume that you know better.

Being critical can ruffle the wrong feathers

There are writing styles and topics that call for a writer to use a critical tone. Satire, for example, is very often critical. However, really great writers still manage to inject good humor into the writing, which is actually a sign of genuine talent.

When writing reviews, for example, you also need to be critical in order to inform the reader the positive and negative points of the person, event or product being reviewed. Being critical could be harsh but if you can phrase your sentences well, your write-up will be easier and more fun to read.

Be like Shakespeare

No, it’s not about iambic pentameters and rhymes but being able to state the obvious without doing so. Instead of confronting the issue upfront by being clever and critical, find ways to describe, illustrate, critique or opine. You can add words, omit some, use metaphors and other tricks of the language. The key here is to produce a well-written piece. Just don’t overdo it, though or people will know you’re trying to be clever.

Avoid strong language

You don’t have to be offensive just so people will know that you have something to say. Sometimes, writers can’t help using strong language when trying to be critical about something.

Some writers may even use strong language in the hopes of preventing boredom in their readers. However, this trick often backfires since not everyone is appreciative of language used only in B action movies and street fights. If you use strong language out of context, your readers might think that you are either trying to be clever or being overly critical.

Instead of falling into this trap, turn to useful references such as a dictionary or a thesaurus for better alternatives. You’d be surprised at how well you can write copy that expresses exactly what you want to say using well-chosen words. You’ll gain more respect for it.

Use humor instead

Instead of being clever and critical when writing copy, consider appealing to your readers’ funny side. Some of the best writing ever produced used humor to express opinions and ideas even about the most serious of topics. Doing so will allow you to explore a different aspect of your subject and to offer your readers a means to see things in a different light.

For more in depth information on visit http://thenichefactor.info/hiddencopywritingsecret/

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Bonus feature from Godfather – The Coppola Restoration Box.

The Writers Store

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Product Description
The official book tie-in to the critically acclaimed, original war thriller, directed by Kathryn Bigelow (K-19: The Widowmaker, Near Dark, Strange Days, Point Break) and written by Mark Boal (In the Valley of Elah), portraying the nerve-wracking missions of a military bomb squad in Baghdad.

One of the most highly touted war films in recent memory, The Hurt Locker is a riveting, extraordinary story of courage and survival on the Baghdad bomb squad, directe… More >>
The Hurt Locker: The Shooting Script

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As a creative writer, you must feel the mood your are writing about. It is imperative if you want to reach your audience. And how are you supposed to do that? By experiencing the mood.

Let’s suppose you want to write a scene that displays anger. Maybe the story is about abuse, a mom and dad arguing, or sibling rivalry. Maybe it’s about a girl breaking up with her boyfriend because he was playing around on the side. If the scene is intense, you have to get into the mode. I mean red, piping hot angry.

Remember the guy or gal that dumped you 30 years ago? Remember the time you had a bad dream about your mate and you wouldn’t speak to him all day? How about when you got steamed at the boss, or got into a heated argument over politics, world affairs, abortion, women’s rights, etc.? As a writer, you must capture those emotions again and write them into your scenes. It should be so real that you will need to attend anger management classes to get over it.

Do you need to be happy? Then think of some very happy occasions. Sing really crazy! Laugh like an idiot! And when you begin laughing at yourself, it’s time to write that joy into your scene.

Another way to develop the needed emotions is to imagine yourself as the character and write entries in a diary from his/her point of view. Live the make-believe life. Do whatever it takes to crawl into your character’s skin. You can’t write effectively what you don’t know or aren’t in the mood for. (You can, however, write a draft for the scene and come back to build it in a more realistic way later.)

Remember that your protagonist (main character, hero) and antagonist (villain) must be three-dimensional characters. They must have a past and a future; they must have problems in their lives and they must work through those problems like real, live people. Those characters should be real enough to walk off the page in your reader’s mind and sit next to them. If the reader can’t identify with the characters, they aren’t likely to stay with the story.

I remember when my daughter was 16-years old. It was not uncommon for her to sit on the floor Indian style, and bawl her eyes out over a drama TV show. One night I winked at my husband and said, “That actress is playing her part really well, isn’t she?” He picked up on it and we talked back and forth about the actress’ career and wondered out loud what movie they would play in next.

Our daughter turned around, tears dripping off her cheeks, and said, “Quit it, you guys. You’re ruining the show!” But what she really meant was, “I’m into the character. I feel what she is feeling. Don’t move me out of the scene.”

If your characters aren’t three-dimensional, you’ll lose your readers. Put yourself into the mood and into the groove. Live what you write.

See Christmas $ale below!

Ms. Deb is the CEO & Founder of Creative Writing Institute. She brings a new meaning to “save money” on writing courses. Ask your writing questions at deborahowen@cwinst.com. Send your stories in for a FREE writing analysis. No strings, no spam, no kidding. http://www.creativewritinginstitute.com.

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